& MARTIN GIESE
B2B sales from
startup to unicorn
"A must read for any entrepreneur"
As featured in
Are you a founder
searching for customers
to grow your B2B startup?
Fast Forward will help you find, convince and keep customers for your company. Using a proven roadmap, this detailed guide on B2B sales tells you how to grow your revenue from zero to 1 million, 10 million and 100 million – and impress your partners and investors with benchmark top-line growth.
Benefit from 40 years of sales operating experience
Matthias and Martin share their insider’s perspective on the following topics:
How to avoid the Top 10 mistakes in sales
How to define your ideal customer profiles
What the process from first contact to closed sale looks like
How to manage your sales pipeline
How to design the best B2B sales scripts and materials
How to calculate cost of sales and channel profitability
What reports are used as part of the sales management
What the ideal contract and terms look like
How to organize the sales team and remuneration
How to achieve customer success, upsell and retention
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